Preheat oven to 325 if using a dark or non-stick pan. 350 if light.
Mix all together with exception of chocolate chips. Blend on highest speed till creamy, scraping sides of bowl. Blend in chocolate chips. Pour in greased and floured bundt pan. I use Bakers Joy works great and saves time and mess. Place on second rack from bottom. Cook for 45 min. to 1 hr. depending on your oven. Check @ 45mins.